PR BLITZ FOR HOT SHOT SPORTS BRAND
SKLZ disrupted the sports products category with innovative sports training products, and earned a the brand earned a devoted following of professional athletes. They brought in MULTIPLY to help take their PR and social media to the next level.
MULTIPLY launched the new SKLZ headquarters and athletic training facility outside San Diego by creating an event that brought to life the SKLZ approach of integrated training, nutrition, and recovery.
The launch event was welcomed over five-hundred VIP’s, well known athletes, and over a dozen travelling journalists who participated in a media trip to the grand opening.
In tandem with the launch, MULTIPLY created an pop up private training studio in NYC where elite SKLZ trainers provided one-on-one training sessions spotlighting SKLZ products to top fitness journalists and influencers.
IN UNDER TWO MONTHS MULTIPLY CREATED A POP UP TRAINING STUDIO IN NYC FOR REPORTERS AND INFLUENCERS