Q DRINKS

Raising the Bar in a Growing Category

Q Drinks sample

WE HAVE A QUESTION FOR YOU — SHOULDN’T YOUR MIXER BE AS GOOD AS YOUR SPIRIT?

That’s what Q drinks believes. It makes the world’s best carbonated mixers – spectacular beverages crafted to enhance the finest spirits. MULTIPLY partnered with Q to introduce its mixers to media and consumers and help position the brand as a leader in the premium mixer space.

MULTIPLY executed a multifaceted PR program that secured large brands stories for Q, as well as targeted industry influencers to convert them to brand fans. Through one-on-one meetings with MULTIPLY’s key contacts in the beverage space, Q Drinks garnered national media attention that helped the brand obtain retail partners and overall category SOV.

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MULTIPLY earned over 200 national and local placements in 1 year

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